Unfettering Artists' Productivity and Impact

CCI - PPP... Now What??

May 14, 2020, 2:00 - 3:30 PM

Topic: Financial Management and Accounting

Provider/Presenting Organization: Center for Cultural Innovation

Location: Online Classes/Webinars


As a follow-up to our April 9th webinar, 3 Ways to Protect Your Art Business NOW (archived here), Claire Van Holland and Jill James revisit one aspect of the federal CARES Stimulus Expansion Act meant to help small businesses and sole-proprietors stay afloat during the economic crisis--the Paycheck Protection Program (or PPP). 

  • If you applied and received PPP funds, this webinar will provide guidance on how to make sure you get loan forgiveness.
  • If you did not receive PPP funds (or if the funds weren't enough to cover your expenses), we will discuss ways to generate revenue to keep your business afloat, temporarily or for the long-haul.


Download the slides from this webinar.

View a transcript of the Q&A Chat from this webinar.

Here are some other resources to look into for PPP updates and legal interpretations:

Bench and Gusto also have terrific accounting updates written in plain English. 
Here's the SBA FAQ
Lastly, a helpful post from Paco De Leon/The Hell Yeah Group on PPP Loan Forgiveness.


Claire Van Holland is a 50% left brain, right brain split and is equally creative as she is analytical. She has an extensive career building financial projections, budgets & analyses for corporate media. In 2011, she and her husband Aaron co-founded a furniture & home goods business, M.F.E.O., out of a shared love for interiors and beautiful design. After learning the operational challenges of being a small business owner, she applied her corporate finance & operational expertise to help streamline M.F.E.O. It was from this that the idea for her 2nd business, the CV Ledger, was born. Today Claire works closely with other creative based business owners, managing their numbers through accounting, bookkeeping and strategic consulting, helping them make more informed decisions using their analytics. http://www.cvledger.com
Jill James is CEO & Founder of Sif Industries, LLC, a consulting and coaching firm that puts women on the fast track from founder to CEO. She started her career in banking with J. P. Morgan and AXA Financial in New York, but got the start-up bug while at Chicago Booth for her MBA. She's had roles in product management, marketing, sales, and C-level leadership at six VC-backed start-ups, with four exits. She holds a BA with honors in Political Science and an MBA in Strategy, Entrepreneurship, and Marketing from The University of Chicago. She is an advisor to Boutique Box and is on the board of the M{2E} program at the USC Annenberg School of Communications. Jill lives in Los Angeles with her husband and son. https://sifindustries.com/
Date & Time: Thursday, May 14, 2:00-3:30pm PDT
Online platform: A Zoom link will be emailed to those who register. 
Cost: Free with registration.

This workshop is supported by the Department of Cultural Affairs - City of Los Angeles and the Los Angeles Department of Arts and Culture. 

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