CCI - Social Media Strategies for Artists - Bay Area

October 15, 2014, 6:00 - 9:00 PM

CCI - Social Media Strategies for Artists

In 2014 social media needs to be an element of every artist's toolkit for promotion and fundraising – but by golly, it can be overwhelming trying to figure out how to represent oneself on Facebook, Twitter, Instagram and Tumblr!

This session will not aim to convince you to use social media. Instead, it will help you formulate a strategy for building an interested online audience, capitalizing on sharable elements of your artistic process.

In this 3-hour session participants will:

• Learn about examples of successful social media branding and promotional campaigns
• Brainstorm and craft a content and engagement strategy
• Learn about paid social media marketing strategies including Facebook ads, targeting, and how to gauge success 
• Know about tools and processes to grow a social media following

**It is recommended that all participants have a smartphone, tablet or laptop so as to best take advantage of the session, but it is NOT required. 

About the Trainer:

Ryan Crowder is a communications professional specializing in social media strategy who has had the opportunity to develop and execute branding, content and transmedia programs with tech start-ups, global brands, nonprofits and artists.

Well-versed in the ever-evolving social media landscape, he excels at creating content that gets attention on social networks. This past June he successfully ran a crowdfunding campaign, and has worked with local artists and arts organizations such as CounterPULSE, SF Indiefest, Mica Sigourney and Kevin Seaman. His past client-base includes brands such as HootSuite, Indiegogo, the International Olympic Committee, and MSNBC.

Workshop Details: 

Date: Wednesday, October 15, 2014
Time: 6:00 - 9:00 pm
Location: Intersection for the Arts, 925 Mission St, San Francisco
Cost: $50 Regular Registration

*To enroll in a workshop, you must first become a member of CCI and create a user name and password. CCI membership is free of charge and open to the public.

Cancellation Policy: Full refund on registration fees up to 48 hours prior to workshop date. Fees are nonrefundable within 48 hours of event.